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Computeractive 18 November MacFormat UK August Playboy Sweden February MacFormat UK January Features The best-selling intro to telecom: now fully updated for cloud, mobile video, green networking, and many other key trends! The easy-to-read, up-to-the-minute industry primer for non-technical professionals: perfect for salespeople, marketers, investors, lawyers, analysts, and students Covers the newest advances in wireless, social media, VoIP, telepresence, and many other areas Now contains extensive coverage of global trends Redesigned to be an even quicker read for busy professionals New To This Edition The fifth edition will explore new and critical issues.
Coverage includes: Assessing the massive business and technical implications of the cloud computing revolution. View larger. Download instructor resources. Additional order info. K educators : This link is for individuals purchasing with credit cards or PayPal only. This new edition of her primer is an essential reference in the continuously evolving communications landscape. All editions have been written in such a way that nonengineers and engineers alike will benefit from reading.
She does the BEST job that I have seen in assimilating all of the changes that are constantly occurring in the telecommunications industry, both technical and regulatory, into one text. When I walk through telecommunications offices, I always see various editions of her book on multiple shelves. If you want one book that provides a concise and encompassing view of telecommunications, THIS is it!
The Essential Guide to Telecommunications provides that coverage in an accessible and accurate manner. It is one of a very small number of books that I have been comfortable using as a required text in my courses. For everyone from laymen in IT and new technologists to experienced network and telecom engineers, this book is a must-have, and therefore essential.
Annabel Z. Dodd does a great job of capturing a snapshot of the current telecom industry. Even those with little or no technical training should be able to understand the text. This is the perfect book for salespeople who want to learn more about the products and services they are selling, or for those who just want to keep up to date on the latest in telecom technology.
As a first guide to the field, as a reference, and as a commentary on the history and strategy of telecommunications, it is simply superb. Dodd continues to provide an excellent and thorough text on the telecommunications industry. In her new edition, she has captured many of the recent changes in this dynamic field, which will affect every company in the years ahead. I strongly recommend her book to anyone who wants a better understanding of telecommunications.
Pearson offers affordable and accessible purchase options to meet the needs of your students. Connect with us to learn more. She was previously an adjunct professor in the master of science program in technology management at the State University of New York at Stony Brook, where she taught in a joint program with The Institute of Industrial Policy Studies, Seoul, South Korea.
Formerly in marketing at New England Telephone now Verizon and then communications and telecommunications manager at Dennison Manufacturing Company now Avery Dennison , she consults with major corporations and institutions and gives seminars to organizations worldwide.
Since its first edition in , The Essential Guide to Telecommunications has been translated into nine languages worldwide. More information can be found at her website, doddontheline. We're sorry! We don't recognize your username or password.
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